The World’s Smartest Food Platform

Whisk’s technology enables businesses to build integrated, smarter, and more meaningful digital food experiences.

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Powered by millions of data points and artificial intelligence

By analysing how millions of people around the world interact with recipes and ingredients online everyday, and understanding trends, patterns and connections using Whisk’s Food Genome™, we make people’s digital experiences with food more personal and engaging.

Our technology uses deep-learning and Natural Language Processing (NLP) to help the world’s leading brands connect with their consumers in more meaningful ways.

Leading companies across the world choose Whisk

From shoppable recipes to the connected kitchen, Whisk’s technology helps leading
companies create digital experiences with food that people love.

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Smart. Fast. Flexible. Future-proof.

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Instant Shopping List

Allow users to add all your recipes and products to an eCommerce shopping list across all of your content and touchpoints. Used by the biggest recipe publishers worldwide.

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Developers integrations

Leverage our platform to build smart, personalised and connected food applications. Integrate using APIs or SDKs.

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More plugins

Need something unique? Whisk builds custom plugins and integration points for customers based on their needs. Get in touch and we’ll find a solution for you.

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News and announcements

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AI and Diabetes: 5 Ways AI Is Transforming Diabetes Management & Prevention

From prevention methods to personalised treatment, there are many ways in which AI can support people with diabetes. Learn the top 5 ways AI is helping people to discover and manage diabetes.

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Beyond Recipes: 5 Food Publishers Taking Content Strategy to the Next Level

As content or editorial director, you’re always looking for inspiring content ideas to make your audience click to and read the next article (and then the next, and the next...). Get some inspiration from these food publishers taking content strategy to the next level.

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Turning Browsers Into Buyers: 3 Smart Creative Strategies to Maximize Conversion and ROI for Your CPG Food Brand

In this blog post, we share three smart ways that CPG food companies are using to turn browsers into buyers by connecting engaging content to a seamless shopper journey.

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